Brandfetch: a tool for brand resources

As a designer or developer, there are times when you need to find the color of a logo or the font used by a brand. For example, when you want to add a partner’s logo to a document but they’re slow to send it, or it’s in the wrong format. Thankfully, there are several tools available to help with this. Today, we’re highlighting Brandfetch.

What is Brandfetch?

Brandfetch is essentially a search engine for finding various digital resources like logos, colors, fonts, and images for any company. Think of it as a modern and enhanced version of Brands of the World, with additional features and resources. It’s the go-to place for obtaining a company’s digital assets.

How does Brandfetch work?

Using Brandfetch is incredibly simple. When you land on the homepage, you just type in a brand name or enter a URL. For example, if you search for Facebook, you’ll see the results below.

What can you find on Brandfetch?

By searching for Facebook on Brandfetch, you’ll get:

  • 2 logos in PNG format
  • 1 logo in SVG format
  • 3 dominant colors used by the brand

Depending on the brand, you might also find the font used in their logo. If any information seems incorrect, you can suggest modifications or even claim the page if it’s your company.

Integration with other tools

Brandfetch integrates with several popular tools, making it even more convenient. Here are some of the integrations:

Figma

With Figma, you can easily pull in brand assets from Brandfetch directly into your design projects.

Adobe XD

In Adobe XD, the Brandfetch extension automates the search for resources. Just enter the URL, and you can retrieve the logo directly within Adobe XD.

Sketch, Canva, and Miro

Similar integrations are available for Sketch, Canva, and Miro, allowing seamless access to brand resources.

Free and paid plans

Brandfetch offers a free API that allows for 100 requests per month. If you need more, there’s a paid plan available for $129 per month, which includes 5000 requests per month.

Browser extension

Brandfetch also offers a free Chrome extension. This makes it super easy to fetch brand resources while browsing the web.

Why choose Brandfetch?

Brandfetch stands out because it not only provides logos but also gives access to colors, fonts, and images. It’s a one-stop-shop for all your brand resource needs. Plus, with its modern interface and extensive database, finding the assets you need is quick and easy.

In summary, Brandfetch is an invaluable tool for anyone needing quick and easy access to a brand’s digital resources. Whether you’re a designer looking for a logo, a developer needing color codes, or a marketer in search of brand images, Brandfetch has you covered. Its integrations with popular design tools and a free Chrome extension make it even more convenient. With a free plan for light users and a paid plan for heavy users, Brandfetch is accessible to everyone. Try it out and see how it can simplify your workflow and save you time.


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